Analysis of the mexican beer case: The acquisition of grupo modelo by AB-INBEV

This paper describes the most recent important acquisition in the Mexican economy in 2013. The companies involved were the leading Mexican brewer, Grupo Modelo, and the buyer, the world leader in this sector, Ab InBev. The acquisition has brought changes that directly affect the dynamics of the indu...

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Detalles Bibliográficos
Autores principales: Martínez-Haro, Tania, Vargas-Hernández, José Guadalupe
Formato: Revistas
Lenguaje:Español
Publicado: Universidad de Cartagena 2013
Acceso en línea:https://revistas.unicartagena.edu.co/index.php/panoramaeconomico/article/view/817