Biblioteca Digital de VanguardiaTHE STUDY OF THE MEDIA TO EVALUATE THE REPUTATION OF SUBJECTS AND ORGANIZATIONS
The mass media have a known and controversial role in setting the national agenda. Since the 1940s and through empirical tests, researchers from the social sciences have demonstrated its influence on politics and on the formation of public opinion; as well as its effects on attitudes and opinions re...
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| Formato: | Artículo |
| Lenguaje: | Español |
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Universidad Pontificia Bolivariana
2020
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| Acceso en línea: | https://revistas.upb.edu.co/index.php/cienciassociales/article/view/4533 |