THE BLOGER, PRODUCT MANAGER CULTURALS IN THE DIGITAL ERA. APPROACHES TO THE DEFINITION OF PROSUMER
It is intended to address the concept of prosumer, attributed by Alvin Tofller in the 80s, in order to contribute to its definition based on the conceptual analysis of the product: Digital cultural memory: from the forms of production, appropriation and circulation of the Colombian rock bloggers (Re...
Autor principal: | Reyes Carvajal, Alejandra |
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Formato: | Artículo |
Lenguaje: | Español |
Publicado: |
Universidad Pontificia Bolivariana
2020
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Acceso en línea: | https://revistas.upb.edu.co/index.php/cienciassociales/article/view/4028 |
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