Biblioteca Digital de VanguardiaImplementing Marketing Strategies ¿Strategic marketing management or a combination?
With the requirements of the business environment to adjust to the needs of their customers, it is essential to implement appropriate marketing strategies to reach the target audience, however, this strategy may require efforts from other organizational units. Thus, we intend to examine the relation...
| Autores principales: | , , |
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| Formato: | Revistas |
| Lenguaje: | Español |
| Publicado: |
EFIM Ediciones
2021
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| Acceso en línea: | http://www.revistaanfibios.org/ojs/index.php/afb/article/view/91 |