Publicado 2020
“…Currently, with phenomena such as globalization and the progress of information and communication technologies, logistics management is considered one of the most important alternatives for improving the performance of organizations, their competitiveness and customer satisfaction (Companys &
Ribas, 2015). Under this framework, pointing out the reasons why consumers are not satisfed with the products or services received can be related to delays in delivery, high prices or poor quality products and services, the basis of which lies in the logistics chain. …”
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