FROM STRATEGY IN SWIMMING TO STRATEGY IN ADVERTISING por Muñoz Sánchez, Omar, Cardona Sánchez , Melissa, Gómez Giraldo , Manuela

“…For the above, a documentary and exploratory research was carried out that responds to a qualitative research method, whose information collection techniques were based on a bibliographic review on swimming, specifically freestyle and its strategies, techniques and tactics; in addition to conducting participant observation and semi-structured interviews directed to expert trainers, competitive swimmers and non-expert adolescents, about their points of view on this issue. …”
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