THE ADVERTISING SPEECH AND THE WORLD OF LIFE IN THE CURRENT COLOMBIAN SOCIETY por Ramírez Herrera, Nohra

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FROM SYNESTHESIA TO BRAND EXPERIENCE por Muñoz Sánchez, Omar, Vélez Ochoa, Claudia I.

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Youth and future: reforms and educational policy por Sánchez Portillo, Oscar Eduardo, Rengifo García, Marino, Bohórquez Gómez, Catalina

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STAKEHOLDERS 'PERCEPTIONS IN AN INSTITUTION OF HIGHER EDUCATION (HEI) por Múnera, Mg. Jhonny Richard, Muñoz Sánchez, PhD. Omar

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FROM STRATEGY IN SWIMMING TO STRATEGY IN ADVERTISING por Muñoz Sánchez, Omar, Cardona Sánchez , Melissa, Gómez Giraldo , Manuela

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URBAN AGRICULTURE: A MEETING SPACE BETWEEN PROCESSES OF NON-FORMAL EDUCATION AND COMMUNICATION FOR SOCIAL CHANGE (CPCS) por Meneses Medina, Lorena

“…In 2015, the Universidad Pontificia Bolivariana carried out in the city of Palmira the project entitled 'Environmental education' which aimed to offer an alternative means of obtaining food for the children of the Fundación Hogar Divino Niño and identify the plants that could be used in the field with the aim of minimizing the negative impact on the environment and thus promoting a certain food sovereignty. …”
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COMMUNITY PARTICIPATION AND CONSTRUCTION A CHALLENGE OF THE UNIVERSITY THROUGH WHAT IS SUBSTANTIVE por López Aragón, Wilson

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BRAND MANAGEMENT: A PROBLEM WITH DIFFERENT SIZES por Cortés Pardo, Paola

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DO HILÁRIO AO SINISTRO: A PUBLICIDADE E O USO DO HUMOR PARA LIDAR COM O TABU DA MORTE por Pereira, Iranilton Marcolino, Soares Bezerra, Josenildo

“…Tomando como objeto de estudo peças publicitárias do Cemitério Morada da Paz, este artigo traz á tona reflexões sobre a abordagem da morte na propaganda destinada a vender planos funerários do Grupo Vila. …”
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POST-CONFLICT AND THE RETURN TO THE COMMUNITY por Gil, María Fernanda

“…In this order of ideas, it will be considered how human development leads to thinking about the concept of need beyond the lack, at the moment that it invites to make a return to the processes of autonomy and subjectivity with the communities, looking at how critical pedagogy to Through the word act, it becomes one of the operators of such an exercise, which happens by making it of the word, acts of coherence with what happens in everyday environments, where the logic is to build communities from the bottom up and not the other way. …”
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DEMOCRATIC COEXISTENCE AND DEMOCRACY FOR PEACE. REFLECTIONS ON AND FOR THE EDUCATIONAL CONTEXT por Quintero Valderrama, Jimmy Jailer

“…The following reflection intends to identify characteristics of conceptual formations in democratic coexistence and democracy for Peace, related to learning to live, share situations, be together, recognize the diversity of educational subjects and locate specific tensions of educational establishments, in the understanding and complexity of training for the exercise of citizenship, related to the development of capacities and its consolidation as a device for the democratic exercise of coexistence; which should contribute to a political position that involves all subjects in the construction of competencies (cognitive, communicative and integrative) and socio-emotional skills, in the configuration as ethical citizens capable of sharing and relating to others and the other, separating widely of programmatic actions to address and eliminate the conflict.…”
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NEW MODEL FOR TREND STUDIES OF CONSUMPTION IN BOGOTÁ por Perea Sandoval, Julio Alberto

“…This research project is circumscribed as the first phase of a general one, which is approved in the internal call number one carried out by the Vice-rectory for Research of the ECCI University, and which aims to develop a Center for Consumer Studies in the short term that allows Bogota businessmen to have information and advice for decision making and generate coherent marketing plans.…”
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THE ROLE OF SOCIAL CAPITAL IN THE CAPACITY OF ABSORPTION OF THE SOCIAL INNOVATION PROCESS por Cubillos-González , Rolando-Arturo, Quintero-Sepúlveda, Isabel-Cristina, Valencia-Pinzón , Manuel-Arturo

“…To answer this question, a bibliographic review was used, by consulting scientific databases, and then constructing a conceptual framework that allowed obtaining a coherent answer. The result was a model for understanding the role of social capital in the absorption capacity of the social innovation process. …”
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MORAL AND POST-CONFLICT, OR RECONSTRUCTION OF TISSUE SOCIAL MODERN COLOMBIAN por Gil C., Mario Germán

“…For this reason, said exercise of human development that rescues community autonomies with the accompaniment of the pedagogical, facing the moment of the The peace process, and particularly the post-conflict, calls for a return to the community, such as those singular processes of weaving proposals that come from the everyday, from the local, which, generated from logics of feeling, restore communities that build their own destinies, where they do not have rational logics that only measure the impact of scientific technological progress, where the meaning of having an existence in freedom and mutual coexistence of the human with nature is forgotten, which perhaps forces to deconstruct ways of thinking where the word is in coherence with what is said and done.…”
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NOVAS POSSIBILIDADES DISCURSIVAS NA PUBLICIDADE: DIVERSIDADE EM QUESTÃO por Soares Bezerra, Josenildo, Lopes Gomes, Adriano

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