Youth and future: reforms and educational policy por Sánchez Portillo, Oscar Eduardo, Rengifo García, Marino, Bohórquez Gómez, Catalina

“…This document only summarizes the critical and most important factors that underlie the social policy of education, as well as formulates essential approaches to equate the problems of education under different concepts.…”
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MOBILE COMMUNICATION AS AN INNOVATIVE ELEMENT ON THE CHANNEL TRADITIONAL OF NEIGHBORHOOD STORES por Bolaños López, Carlos Arturo, Valencia Peñuela, Carlos Fernando

“…In the research, the subject is theoretically addressed and a strategy is formulated that introduces innovative elements in the commercial relationship of the TAT channel through the implementation of a mobile application so that the shopkeeper knows, online, the portfolio of services, suggested sales prices and the ideal form of display, among other elements, and that at the same time contributes to productivity and efficiency in the service of suppliers.…”
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THE COLOMBIAN COSMETIC INDUSTRY AN OPPORTUNITY FOR TOURISM OF SANTANDER por Orrego Agudelo, Gloria Amparo

“…Taking into account the above, the Group: Marketing and Advertising Research Center CIMEP of the University of Santander-UDES, Bucaramanga Headquarters, and National Research Center for the Agro-industrialization of Tropical Aromatic and Medicinal Plant Species-CENIVAM and its group of CIBIMOL Research, come together to develop this research project approved by COLCIENCIAS in call 543-2011, product of the temporary union REDRed-CO-CENIVAM WITH THE BIOPROSPENTION AND DEVELOPMENT PROGRAM OF NATURAL INGREDIENTS FOR THE COSMETIC, PHARMACEUTICAL AND PRODUCT INDUSTRIES OF TOILET BASED ON COLOMBIAN BIODIVERSITY (9 National Universities) participating in support of the project "Development and formulation of new cosmetic and personal hygiene products (Chicamocha Magic initiative) based on natural active ingredients isolated from promising Colombian tropical plants" seeking to present new marketing alternatives, which pe It empowers the essential oil-based cosmetics industry to offer new products, which are distributed and consumed in the companies that provide tourist services on the Bucaramanga-Bogotá route, improving the offer of said products so that they respond to the needs of the hotel's guest. globalized world. …”
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