Corporate social responsability model for the improvement of local communities: The female headed household case

The work stems from the need for companies to have a Corporate Social Responsibility program contributes to improving the environment through an effective model that reaches the community. The establishment of the model identified stakeholders by selecting the communities in the environment of a bus...

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Autor principal: Puche-Villadiego, Ricardo Augusto
Formato: Revistas
Lenguaje:Español
Publicado: Universidad de Cartagena 2012
Acceso en línea:https://revistas.unicartagena.edu.co/index.php/panoramaeconomico/article/view/341
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author Puche-Villadiego, Ricardo Augusto
author_facet Puche-Villadiego, Ricardo Augusto
author_sort Puche-Villadiego, Ricardo Augusto
collection Revista
description The work stems from the need for companies to have a Corporate Social Responsibility program contributes to improving the environment through an effective model that reaches the community. The establishment of the model identified stakeholders by selecting the communities in the environment of a business unit, specifically women heads of households. Then established a model of Social Responsibility that aims to improve the quality of life and the company’s approach to the community from the donation system, where economic resources (merchandise) are delivered with the aim of improving the economic, social and educational. The model designed allows for social development, where the generation of Corporate Social Responsibility activities (CSR) are the basis for a social welfare in addition to the target, becomes an instrument to achieve a rapprochement between the company and the community. The model operates channeling goods to the community, managed by the company, in order to ensure their proper disposal.
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spelling oai:revistas.unicartagena.edu.co:article-3412021-10-21T22:06:37Z Corporate social responsability model for the improvement of local communities: The female headed household case Modelo de Responsabilidad Social Empresarial para el mejoramiento de comunidades asentadas en un entorno empresarial: Caso mujeres cabeza de familia Puche-Villadiego, Ricardo Augusto Social Responsibility Stakeholders Quality of life Welfare Business Responsabilidad social grupos de interés calidad de vida bienestar empresa The work stems from the need for companies to have a Corporate Social Responsibility program contributes to improving the environment through an effective model that reaches the community. The establishment of the model identified stakeholders by selecting the communities in the environment of a business unit, specifically women heads of households. Then established a model of Social Responsibility that aims to improve the quality of life and the company’s approach to the community from the donation system, where economic resources (merchandise) are delivered with the aim of improving the economic, social and educational. The model designed allows for social development, where the generation of Corporate Social Responsibility activities (CSR) are the basis for a social welfare in addition to the target, becomes an instrument to achieve a rapprochement between the company and the community. The model operates channeling goods to the community, managed by the company, in order to ensure their proper disposal. El trabajo nace de la necesidad de las empresas de contar con un programa de responsabilidad social que contribuya con el mejoramiento de su entorno a través de un modelo efectivo que llegue a la comunidad. Para la delimitación del modelo se identificó un grupo de interés seleccionando las comunidades asentadas en el entorno de una unidad empresarial y específicamente mujeres cabezas de familia. Se establece entonces un modelo de responsabilidad social que apunta a mejorar la calidad de vida y el acercamiento de la empresa a la comunidad a partir del sistema de donaciones, donde los recursos económicos (mercancías) se entregan con el objetivo de mejorar el aspecto económico, social y educativo. El modelo diseñado permite un desarrollo social, donde la generación de actividades de Responsabilidad Social Empresarial (RSE) son la base para lograr un bienestar social al grupo objetivo y adicionalmente, se convierte en instrumento para lograr un acercamiento entre la empresa y la comunidad. El modelo opera canalizando mercancías hacia la comunidad, administradas por la empresa, con el propósito de garantizar su correcta disposición. Universidad de Cartagena 2012-01-01 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion application/pdf https://revistas.unicartagena.edu.co/index.php/panoramaeconomico/article/view/341 10.32997/2463-0470-vol.20-num.0-2012-341 Panorama Económico Journal; Vol. 20 (2012); 131-146 Panorama Económico; Vol. 20 (2012); 131-146 Panorama Económico; v. 20 (2012); 131-146 2463-0470 0122-8900 10.32997/2463-0470-vol.20-num.0-2012 spa https://revistas.unicartagena.edu.co/index.php/panoramaeconomico/article/view/341/294 /*ref*/Angulo, Alejandro y Velásquez, Sandra. Estudios post-censales 10, DANE. [En línea] [Citado el: 11 de Octubre de 2010.] www.dane.gov.co. /*ref*/Fuentes, Lya. El origen de una política. Mujeres jefas de hogar en Colombia, 1990-1998. Bogotá: Arfo, 2002. /*ref*/DANE. Encuesta nacional de hogares. [En línea] 2008. www.dane.gov.co. /*ref*/Carvajal, Manuel. Acciones pensando en la Responsabilidad Social, no siempre son rentables. 39, México: Economía sociedad y territorio,2007, Vol. 4. JEL: M21. /*ref*/Barrios, Helena María. Organizaciones, análisis organizacional, aprendizaje organizacional, gestión del conocimiento. 2009. /*ref*/López, Andrés. La sociedad y la Responsabilidad Social Corporativa como modelo de progreso. s.l.: American Androgogy University, 2009. /*ref*/Puche, Ricardo y Henríquez, Gustavo. Diseño de modelo de responsabilidad social que permita el mejoramiento de la calidad de vida de las mujeres cabeza de familia del barrio Rebolo de Barranquilla.Barranquilla: s.n., 2011. /*ref*/Suaza, Luis. Universidad de Antioquia. [En línea] Septiembre de 2006. www.aprendeenlinea.udea.edu.co. /*ref*/Carroll, Archie. The pyramid of corporate social responsibility: Toward the moral management of organizational stakeholders. 4, Indiana: Elsvier, 1991, Vol. 34. JEL: M14. DOI: 10.1016/0007-6813 (91) 90005-G. /*ref*/Quazi, A.M. y O’Brien, D. 1, s.l.: An Empirical Test of cross National Model of corporate social responsability. Journal business ethics, 2000, Vol. 25. JEL: M14. /*ref*/Balaguer, María, Fernández, María y Muñoz, María. La responsabilidad social de la empresa. Valencia: Generalitat, 2007. ISBN: 978-84-482- 4699-0. /*ref*/Smith, Craig. Corporate social responsibility: not whether, but how? No. 03-701, London: London Business School, 2003. JEL: M14. /*ref*/Economía Colombiana. Sistemas POS en Colombia. [En línea] 2011. www.encolombia.com/economia. /*ref*/Carroll, Archie. The pyramid of corporate social responsibility: Toward the moral management of organizational stakeholders. 4, Indiana: Elsvier, 1991, Vol. 34. DOI: 10.1016/0007-6813(91)90005-G. Derechos de autor 2012 Panorama Económico
spellingShingle Puche-Villadiego, Ricardo Augusto
Corporate social responsability model for the improvement of local communities: The female headed household case
title Corporate social responsability model for the improvement of local communities: The female headed household case
title_full Corporate social responsability model for the improvement of local communities: The female headed household case
title_fullStr Corporate social responsability model for the improvement of local communities: The female headed household case
title_full_unstemmed Corporate social responsability model for the improvement of local communities: The female headed household case
title_short Corporate social responsability model for the improvement of local communities: The female headed household case
title_sort corporate social responsability model for the improvement of local communities: the female headed household case
url https://revistas.unicartagena.edu.co/index.php/panoramaeconomico/article/view/341