Biblioteca Digital de VanguardiaTHE REPUTATION OF CHILE, A MINING COUNTRY: FIVE YEARS AFTER THE MEDIA PHENOMENON OF THE 33
Mining in Chile has an ancestral history, it is part of its identity as a nation and is key to its development. The sector plays a key role in the world economy, the country is a leading supplier of many raw materials especially associated with copper, lithium and potassium. In 2010, the story of 33...
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| Formato: | Artículo |
| Lenguaje: | Español |
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Universidad Pontificia Bolivariana
2020
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| Acceso en línea: | https://revistas.upb.edu.co/index.php/cienciassociales/article/view/4039 |
| _version_ | 1782344933245452288 |
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| author | Suescún , Verónica |
| author_facet | Suescún , Verónica |
| author_sort | Suescún , Verónica |
| collection | Revista |
| description | Mining in Chile has an ancestral history, it is part of its identity as a nation and is key to its development. The sector plays a key role in the world economy, the country is a leading supplier of many raw materials especially associated with copper, lithium and potassium. In 2010, the story of 33 miners who were trapped 700 meters underground generated a global media phenomenon, which recorded a television, radio, digital press and social media audience of millions of people on five continents. Without a doubt, this was a reputable experience that put Chilean mining on the international public agenda. Five years later, what do the media say about the sector? This document presents the results of the evaluation of the media reputation of mining in Chile in 2014, based on data obtained through the analysis of quantitative and qualitative content in national newspapers. |
| format | Artículo |
| id | oai:ojs.revistas.upb.edu.co:article-4039 |
| institution | Colección Académica de Ciencias Sociales |
| language | Español |
| publishDate | 2020 |
| publisher | Universidad Pontificia Bolivariana |
| record_format | dspace |
| spelling | oai:ojs.revistas.upb.edu.co:article-40392020-10-03T17:33:58Z THE REPUTATION OF CHILE, A MINING COUNTRY: FIVE YEARS AFTER THE MEDIA PHENOMENON OF THE 33 LA REPUTACIÓN DE CHILE, PAÍS MINERO: CINCO AÑOS DESPUÉS DEL FENÓMENO MEDIÁTICO DE LOS 33 Suescún , Verónica Relaciones públicas comunicación corporativa medios de comunicación agenda setting reputación mediática minería Public relations corporate communication media communication agenda setting reputation media mining Mining in Chile has an ancestral history, it is part of its identity as a nation and is key to its development. The sector plays a key role in the world economy, the country is a leading supplier of many raw materials especially associated with copper, lithium and potassium. In 2010, the story of 33 miners who were trapped 700 meters underground generated a global media phenomenon, which recorded a television, radio, digital press and social media audience of millions of people on five continents. Without a doubt, this was a reputable experience that put Chilean mining on the international public agenda. Five years later, what do the media say about the sector? This document presents the results of the evaluation of the media reputation of mining in Chile in 2014, based on data obtained through the analysis of quantitative and qualitative content in national newspapers. La minería en Chile tiene una historia ancestral, forma parte de su identidad como nación y es clave para su desarrollo. El sector tiene un rol primordial en la economía mundial, el país es proveedor líder de muchas materias primas especialmente asociadas al cobre, el litio y el potasio. En el 2010 la historia de 33 mineros que quedaron atrapados 700 metros bajo tierra generó un fenómeno mediático global, que registró una audiencia televisiva, radiofónica, en prensa digital y redes sociales de millones de personas en los cinco continentes. Sin duda, esta fue una experiencia de reputación que puso a la minería chilena en la agenda pública internacional. Cinco años después, ¿qué dicen los medios de comunicación del sector? Este documento presenta los resultados de la evaluación a la reputación mediática de la minería en Chile en el año 2014, a partir de los datos obtenidos mediante el análisis de contenido cuantitativo y cualitativo en diarios nacionales. Universidad Pontificia Bolivariana 2020-10-03 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Artículo revisado por pares application/pdf https://revistas.upb.edu.co/index.php/cienciassociales/article/view/4039 Colección Académica de Ciencias Sociales; Vol. 4 Núm. 2 (2017): Jul-Dic; 34-44 2422-0477 spa https://revistas.upb.edu.co/index.php/cienciassociales/article/view/4039/3740 |
| spellingShingle | Relaciones públicas comunicación corporativa medios de comunicación agenda setting reputación mediática minería Public relations corporate communication media communication agenda setting reputation media mining Suescún , Verónica THE REPUTATION OF CHILE, A MINING COUNTRY: FIVE YEARS AFTER THE MEDIA PHENOMENON OF THE 33 |
| title | THE REPUTATION OF CHILE, A MINING COUNTRY: FIVE YEARS AFTER THE MEDIA PHENOMENON OF THE 33 |
| title_full | THE REPUTATION OF CHILE, A MINING COUNTRY: FIVE YEARS AFTER THE MEDIA PHENOMENON OF THE 33 |
| title_fullStr | THE REPUTATION OF CHILE, A MINING COUNTRY: FIVE YEARS AFTER THE MEDIA PHENOMENON OF THE 33 |
| title_full_unstemmed | THE REPUTATION OF CHILE, A MINING COUNTRY: FIVE YEARS AFTER THE MEDIA PHENOMENON OF THE 33 |
| title_short | THE REPUTATION OF CHILE, A MINING COUNTRY: FIVE YEARS AFTER THE MEDIA PHENOMENON OF THE 33 |
| title_sort | reputation of chile, a mining country: five years after the media phenomenon of the 33 |
| topic | Relaciones públicas comunicación corporativa medios de comunicación agenda setting reputación mediática minería Public relations corporate communication media communication agenda setting reputation media mining |
| url | https://revistas.upb.edu.co/index.php/cienciassociales/article/view/4039 |