| Sumario: | This article analyzes the television series Azúcar (Sugar) (1989-1991), directed by Carlos Mayolo, approaching the issues of representation from developments of postcolonial studies, Afro-colombian studies and media analysis theories. The study concludes, in general terms, that in the Azúcar narrative the miscegenation covers or hides the racial problem, as well as the white bourgeoisie agency on the reproduction of class racialization in the Cauca Valley. Although the series tries to not marginalizing the stereotype of the black, by carrying it out through the exoticization, it conforms a link in the stereotype reproduction from the external construction of the representation.
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