Biblioteca Digital de VanguardiaWomen from Athens: photograph, subtitles and the projection of identities in sports journalism
Critical analysis of the column “Mulheres de Atenas”, published in the sports section of the newspaper O Dia in August 15th, 2004, with an emphasis on the construction of its readers as members of a hegemonic and essentialized masculinity. The textual genre presented in “Mulheres de Atenas”, which b...
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| Formato: | info:eu-repo/semantics/article |
| Lenguaje: | Portugués |
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Laboratório Editorial FCL-UNESP
2008
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| Acceso en línea: | https://periodicos.fclar.unesp.br/casa/article/view/579 http://biblioteca-repositorio.clacso.edu.ar/handle/CLACSO/60114 |
| _version_ | 1782340008691105792 |
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| author | Almeida, Ricardo Luiz Teixeira de |
| author_facet | Almeida, Ricardo Luiz Teixeira de |
| author_sort | Almeida, Ricardo Luiz Teixeira de |
| collection | Repositorio |
| description | Critical analysis of the column “Mulheres de Atenas”, published in the sports section of the newspaper O Dia in August 15th, 2004, with an emphasis on the construction of its readers as members of a hegemonic and essentialized masculinity. The textual genre presented in “Mulheres de Atenas”, which became a fixed column in the sports section of O Dia during the Olympic Games, is that of the photograph followed by a brief explanatory written text, being thus a multimodal text par excellence, in which the combination of the image of the female body displayed by the photograph with the lexical choices of the written text seems to represent women as merchandise, while seeking to establish empathy with a reader ideally projected as man, heterosexual and “consumer” in the market of sexualrelations.
Keywords: Discourse. Identity. Media. |
| format | info:eu-repo/semantics/article |
| id | clacso-CLACSO60114 |
| institution | CLACSO, Repositorio Digital |
| language | Portugués |
| publishDate | 2008 |
| publisher | Laboratório Editorial FCL-UNESP |
| record_format | greenstone |
| spelling | clacso-CLACSO601142022-03-18T16:07:57Z Women from Athens: photograph, subtitles and the projection of identities in sports journalism Mulheres de Atenas: Fotografia, legenda e projeção de identidades no jornalismo desportivo Almeida, Ricardo Luiz Teixeira de discurso identidade mídia discourse identity media. Critical analysis of the column “Mulheres de Atenas”, published in the sports section of the newspaper O Dia in August 15th, 2004, with an emphasis on the construction of its readers as members of a hegemonic and essentialized masculinity. The textual genre presented in “Mulheres de Atenas”, which became a fixed column in the sports section of O Dia during the Olympic Games, is that of the photograph followed by a brief explanatory written text, being thus a multimodal text par excellence, in which the combination of the image of the female body displayed by the photograph with the lexical choices of the written text seems to represent women as merchandise, while seeking to establish empathy with a reader ideally projected as man, heterosexual and “consumer” in the market of sexualrelations. Keywords: Discourse. Identity. Media. Análise crítica da coluna “Mulheres de Atenas”, publicada no Caderno de Esportes do jornal O Dia em 15 de agosto de 2004, com ênfase na construção do público leitor como membro de uma masculinidade hegemônica e essencializada. O gênero textual apresentado na coluna, que se tornou fixa no caderno de esportes de O Dia, durante as Olimpíadas daquele ano, é a foto-legenda, tratando-se, portanto, de um texto multimodal por excelência, no qual a combinação da imagem do corpo feminino, veiculada pela foto, com as escolhas lexicais do texto escrito parece buscar a representação da mulher como mercadoria, ao mesmo tempo em que procura estabelecer empatia com um leitor projetado idealmente como homem, heterossexual e “consumidor” no mercado das relações sexuais. Palavras-chave: Discurso. Identidade. Mídia. 2008-03-06 2022-03-18T16:07:57Z 2022-03-18T16:07:57Z info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion https://periodicos.fclar.unesp.br/casa/article/view/579 10.21709/casa.v4i2.579 http://biblioteca-repositorio.clacso.edu.ar/handle/CLACSO/60114 por https://periodicos.fclar.unesp.br/casa/article/view/579/499 Copyright (c) 2008 CASA: Cadernos de Semiótica Aplicada application/pdf Laboratório Editorial FCL-UNESP CASA: Cadernos de Semiótica Aplicada; v. 4 n. 2 (2006) 1679-3404 10.21709/casa.v4i2 |
| spellingShingle | discurso identidade mídia discourse identity media. Almeida, Ricardo Luiz Teixeira de Women from Athens: photograph, subtitles and the projection of identities in sports journalism |
| title | Women from Athens: photograph, subtitles and the projection of identities in sports journalism |
| title_full | Women from Athens: photograph, subtitles and the projection of identities in sports journalism |
| title_fullStr | Women from Athens: photograph, subtitles and the projection of identities in sports journalism |
| title_full_unstemmed | Women from Athens: photograph, subtitles and the projection of identities in sports journalism |
| title_short | Women from Athens: photograph, subtitles and the projection of identities in sports journalism |
| title_sort | women from athens: photograph, subtitles and the projection of identities in sports journalism |
| topic | discurso identidade mídia discourse identity media. |
| url | https://periodicos.fclar.unesp.br/casa/article/view/579 http://biblioteca-repositorio.clacso.edu.ar/handle/CLACSO/60114 |