Corporate Social Responsibility, Internationalization and Politics. The Case of the «Swans’ Conflict» in Valdivia, Chile

Departing of a case study, this paper deals with changes in the so-called corporate social responsibility discourse when social conflicts get worsen and demand changes in corporations’ attitude. How are business tendencies related to social conflicts about corporations’ role in the community? During...

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Autor principal: Delamaza, Gonzalo
Formato: info:eu-repo/semantics/article
Lenguaje:Español
Publicado: Universidad del Pacífico 2012
Acceso en línea:https://revistas.up.edu.pe/index.php/apuntes/article/view/649
http://biblioteca-repositorio.clacso.edu.ar/handle/CLACSO/52980
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author Delamaza, Gonzalo
author_facet Delamaza, Gonzalo
author_sort Delamaza, Gonzalo
collection Repositorio
description Departing of a case study, this paper deals with changes in the so-called corporate social responsibility discourse when social conflicts get worsen and demand changes in corporations’ attitude. How are business tendencies related to social conflicts about corporations’ role in the community? During Chile’s democratic transition, between 1990 and 2010, social conflicts where fenced to punctual situations, economic growth was kept in a frame of political stability, civil society was broken and big corporations counted mostly with high social legitimacy (Delamaza 2010). The case of the swans’ death in Río Cruces, attributed to pollution produced by a cellulose refinery, catalyzed the general adoption of a corporate social responsibility discourse by representatives of Chilean big corporations. It is stated that the transforming impact of the case was due to the deep transnationalization of a large portion of Chilean business companies and the evolution of the democratic political transition, endorsing the thesis supported by Agüero (2002) about corporate social responsibility’s «context-dependant» character.
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spelling clacso-CLACSO529802022-03-17T18:48:08Z Corporate Social Responsibility, Internationalization and Politics. The Case of the «Swans’ Conflict» in Valdivia, Chile Responsabilidad social empresarial, política e internacionalización. El caso del «conflicto de los cisnes» en Valdivia, Chile Delamaza, Gonzalo Departing of a case study, this paper deals with changes in the so-called corporate social responsibility discourse when social conflicts get worsen and demand changes in corporations’ attitude. How are business tendencies related to social conflicts about corporations’ role in the community? During Chile’s democratic transition, between 1990 and 2010, social conflicts where fenced to punctual situations, economic growth was kept in a frame of political stability, civil society was broken and big corporations counted mostly with high social legitimacy (Delamaza 2010). The case of the swans’ death in Río Cruces, attributed to pollution produced by a cellulose refinery, catalyzed the general adoption of a corporate social responsibility discourse by representatives of Chilean big corporations. It is stated that the transforming impact of the case was due to the deep transnationalization of a large portion of Chilean business companies and the evolution of the democratic political transition, endorsing the thesis supported by Agüero (2002) about corporate social responsibility’s «context-dependant» character. En este trabajo se aborda, a través de un estudio de caso, lo que ocurre con el discurso de la llamada responsabilidad social empresarial cuando los conflictos sociales se agudizan y exigen cambios en la actitud de las empresas. ¿Cómo se relacionan las tendencias empresariales con las contiendas sociales sobre el papel de las empresas? Durante la transición democrática chilena desde 1990 y hasta 2010, los conflictos sociales se mantuvieron muy acotados a situaciones puntuales, se mantuvo el crecimiento económico en un marco de estabilidad política, se fragmentó la sociedad civil y la gran empresa contó con una legitimidad social relativamente alta (Delamaza 2010). El caso de la muerte de los cisnes en el Río Cruces, atribuida a la polución causada por una planta de celulosa, catalizó la adopción generalizada de un discurso de responsabilidad social por parte de representantes del gran empresariado. Se sostiene que el impacto transformador del caso se debió a la profunda transnacionalización de una parte importante de la gran empresa chilena y a la evolución del proceso de transición política democrática, avalando la tesis planteada por Agüero (2005) acerca del carácter «contexto-dependiente» de la responsabilidad social empresarial. 2012-03-24 2022-03-17T18:48:08Z 2022-03-17T18:48:08Z info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion https://revistas.up.edu.pe/index.php/apuntes/article/view/649 10.21678/apuntes.70.649 http://biblioteca-repositorio.clacso.edu.ar/handle/CLACSO/52980 spa https://revistas.up.edu.pe/index.php/apuntes/article/view/649/649 Derechos de autor 2017 Apuntes application/pdf Universidad del Pacífico Apuntes. Social Sciences Journal; Apuntes 70: Empresas y grupos económicos; 167-201 Apuntes. Revista de ciencias sociales; Apuntes 70: Empresas y grupos económicos; 167-201 2223-1757 0252-1865
spellingShingle Delamaza, Gonzalo
Corporate Social Responsibility, Internationalization and Politics. The Case of the «Swans’ Conflict» in Valdivia, Chile
title Corporate Social Responsibility, Internationalization and Politics. The Case of the «Swans’ Conflict» in Valdivia, Chile
title_full Corporate Social Responsibility, Internationalization and Politics. The Case of the «Swans’ Conflict» in Valdivia, Chile
title_fullStr Corporate Social Responsibility, Internationalization and Politics. The Case of the «Swans’ Conflict» in Valdivia, Chile
title_full_unstemmed Corporate Social Responsibility, Internationalization and Politics. The Case of the «Swans’ Conflict» in Valdivia, Chile
title_short Corporate Social Responsibility, Internationalization and Politics. The Case of the «Swans’ Conflict» in Valdivia, Chile
title_sort corporate social responsibility, internationalization and politics. the case of the «swans’ conflict» in valdivia, chile
url https://revistas.up.edu.pe/index.php/apuntes/article/view/649
http://biblioteca-repositorio.clacso.edu.ar/handle/CLACSO/52980