Sumario: | The concept of strategy is extensively addressed in the literature related to organizational management, from the frst defnitions to modern defnitions have contributed to the construction of organizations with a broader vision, focused on the achievement of more ambitious goals. This document aims to address the different meanings of the concept of strategy from the perspective of various scholars in this area of knowledge, placing great emphasis on the model proposed by Renée Bedard. It can be concluded that the concept of strategy is the dynamic and structuring element of companies, since it has the capacity to give direction to the actions developed by human capital within organizations.
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