The New Conventional Thought

Paradigm changes have allowed for the evolution of the concept of strategy, to the point of it being considered a fundamental pillar to compete in the market, in addition to being a fundamental element of success in business management (De Ríos, 2018); a clear example of the evolution of the concept...

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Autor principal: Gómez-Castillo, Natalia
Formato: Revistas
Lenguaje:Español
Publicado: EFIM Ediciones 2019
Acceso en línea:http://www.revistaanfibios.org/ojs/index.php/afb/article/view/37
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author Gómez-Castillo, Natalia
author_facet Gómez-Castillo, Natalia
author_sort Gómez-Castillo, Natalia
collection Revista
description Paradigm changes have allowed for the evolution of the concept of strategy, to the point of it being considered a fundamental pillar to compete in the market, in addition to being a fundamental element of success in business management (De Ríos, 2018); a clear example of the evolution of the concept of strategy are the contributions of Michael Porter. Porter, who without a doubt is one of the great referents of modern administration, conceives in his beginnings that the only purpose of organizations is the maximization of profts, as the only source of growth and development, which is known as conventional or classical thinking. Afterwards, Porter reevaluates his position and understands that society and both governmental and non-governmental entities play an important role in achieving sustainable growth in organizations. This review article addresses the contributions of economist Michael Porter to modern administrative thinking.
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spelling anfibios-article-372020-06-25T06:47:24Z The New Conventional Thought El Nuevo Pensamiento Convencional O novo pensamento convencional Gómez-Castillo, Natalia Paradigm changes have allowed for the evolution of the concept of strategy, to the point of it being considered a fundamental pillar to compete in the market, in addition to being a fundamental element of success in business management (De Ríos, 2018); a clear example of the evolution of the concept of strategy are the contributions of Michael Porter. Porter, who without a doubt is one of the great referents of modern administration, conceives in his beginnings that the only purpose of organizations is the maximization of profts, as the only source of growth and development, which is known as conventional or classical thinking. Afterwards, Porter reevaluates his position and understands that society and both governmental and non-governmental entities play an important role in achieving sustainable growth in organizations. This review article addresses the contributions of economist Michael Porter to modern administrative thinking. Los cambios de paradigma han permitido la evolución del concepto de estrategia, hasta el punto de ser considerada como pilar fundamental para competir en los mercados, además de ser elemento fundamental del éxito en la gestión empresarial (De Ríos, 2018); un claro ejemplo de la evolución del concepto de estrategia lo constituyen los aportes de Michael Porter. Porter, quien sin duda alguna es uno de los grandes referentes de la administración moderna, concibe en sus inicios que el único fin de las organizaciones es la maximización de utilidades, como única fuente de crecimiento y desarrollo, y esto es conocido como el pensamiento convencional o clásico. Posteriormente, Porter revalúa su postura y comprende que la sociedad y las entidades gubernamentales y no gubernamentales desempeñan un rol relevante para la consecución del crecimiento sostenible de las organizaciones. El presente artículo de revisión aborda los aportes del economista Michael Porter al pensamiento administrativo moderno. EFIM Ediciones 2019-06-26 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Artículo revisado por pares Texto Text application/pdf text/html http://www.revistaanfibios.org/ojs/index.php/afb/article/view/37 10.37979/afb.2019v2n1.37 Anfibios; Vol 2 No 1 (2019): January - June 2019; 49-53 Anfibios; v. 2 n. 1 (2019): Janeiro - Junho 2019; 49-53 Revista científica anfibios; Vol. 2 Núm. 1 (2019): Enero - Junio de 2019; 49-53 2711-0532 2665-1513 spa http://www.revistaanfibios.org/ojs/index.php/afb/article/view/37/32 http://www.revistaanfibios.org/ojs/index.php/afb/article/view/37/39
spellingShingle Gómez-Castillo, Natalia
The New Conventional Thought
title The New Conventional Thought
title_full The New Conventional Thought
title_fullStr The New Conventional Thought
title_full_unstemmed The New Conventional Thought
title_short The New Conventional Thought
title_sort new conventional thought
url http://www.revistaanfibios.org/ojs/index.php/afb/article/view/37