The strategic logistics plan: a proposal for a non-profit company

The strategic plan constitutes a fundamental tool that allows to elucidate in an organized way the necessary steps to carry out objectives, this aspect becomes more relevant at the moment of interrelating it with the logistic chain of the company, fomenting optimal results for the organization. This...

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Autor principal: Peinado-Aldana, Ana Carolina
Formato: Revistas
Lenguaje:Español
Publicado: EFIM Ediciones 2019
Acceso en línea:http://www.revistaanfibios.org/ojs/index.php/afb/article/view/35
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author Peinado-Aldana, Ana Carolina
author_facet Peinado-Aldana, Ana Carolina
author_sort Peinado-Aldana, Ana Carolina
collection Revista
description The strategic plan constitutes a fundamental tool that allows to elucidate in an organized way the necessary steps to carry out objectives, this aspect becomes more relevant at the moment of interrelating it with the logistic chain of the company, fomenting optimal results for the organization. This context also applies to non-proft entities, whose nature does not impede efciency in their processes. The main objective of this article is to propose a strategic logistical plan for a non-proft social company that fts the corporate strategy and enhances the achievement of its organizational objectives. To this end, a diagnosis was made of the company in terms of logistics, characterizing it and assessing its competitiveness in integration and logistics. The results operationalize four strategic projects identifed from the analysis of the strengths and weaknesses of the business and the opportunities and threats of the environment that allowed to propose strategies that seek to improve the competitiveness of the company, improve its productivity and provide better customer service.
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spelling anfibios-article-352020-07-02T06:13:54Z The strategic logistics plan: a proposal for a non-profit company El plan estratégico logístico: una propuesta para una empresa sin ánimo de lucro O plano estratégico de logística: uma proposta para uma empresa sem fins lucrativos Peinado-Aldana, Ana Carolina The strategic plan constitutes a fundamental tool that allows to elucidate in an organized way the necessary steps to carry out objectives, this aspect becomes more relevant at the moment of interrelating it with the logistic chain of the company, fomenting optimal results for the organization. This context also applies to non-proft entities, whose nature does not impede efciency in their processes. The main objective of this article is to propose a strategic logistical plan for a non-proft social company that fts the corporate strategy and enhances the achievement of its organizational objectives. To this end, a diagnosis was made of the company in terms of logistics, characterizing it and assessing its competitiveness in integration and logistics. The results operationalize four strategic projects identifed from the analysis of the strengths and weaknesses of the business and the opportunities and threats of the environment that allowed to propose strategies that seek to improve the competitiveness of the company, improve its productivity and provide better customer service. El plan estratégico constituye una herramienta fundamental que permite dilucidar de manera organizada los pasos necesarios para llevar a cabo objetivos, este aspecto cobra más relevancia al momento de interrelacionarlo con la cadena logística de la empresa, fomentando resultados óptimos para la organización. Dicho contexto aplica también para las entidades sin ánimo de lucro, cuya naturaleza no impide eficiencia en sus procesos. El objetivo principal de este artículo es proponer un plan estratégico logístico para una empresa de Carácter social sin ánimo de lucro que se ajuste a la estrategia corporativa y potencialice el logro de sus objetivos organizacionales. Para tal fin, se realizó un diagnóstico de la empresa en cuanto a logística se refiere, caracterizando a la misma y evaluando su competitividad en integración y logística. Los resultados operativizan cuatro proyectos estratégicos identificados a partir del análisis de las fortalezas y debilidades empresariales y las oportunidades y amenazas del entorno que permitió plantear unas estrategias que buscan mejorar la competitividad de la empresa, mejorar su productividad y ofrecerle un mejor servicio al cliente. EFIM Ediciones 2019-06-26 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Artículo revisado por pares application/pdf text/html http://www.revistaanfibios.org/ojs/index.php/afb/article/view/35 10.37979/afb.2019v2n1.35 Anfibios; Vol 2 No 1 (2019): January - June 2019; 11-30 Anfibios; v. 2 n. 1 (2019): Janeiro - Junho 2019; 11-30 Revista científica anfibios; Vol. 2 Núm. 1 (2019): Enero - Junio de 2019; 11-30 2711-0532 2665-1513 spa http://www.revistaanfibios.org/ojs/index.php/afb/article/view/35/30 http://www.revistaanfibios.org/ojs/index.php/afb/article/view/35/37
spellingShingle Peinado-Aldana, Ana Carolina
The strategic logistics plan: a proposal for a non-profit company
title The strategic logistics plan: a proposal for a non-profit company
title_full The strategic logistics plan: a proposal for a non-profit company
title_fullStr The strategic logistics plan: a proposal for a non-profit company
title_full_unstemmed The strategic logistics plan: a proposal for a non-profit company
title_short The strategic logistics plan: a proposal for a non-profit company
title_sort strategic logistics plan: a proposal for a non-profit company
url http://www.revistaanfibios.org/ojs/index.php/afb/article/view/35